Are you ready for an experience?
Here's how it works. When you create positive emotions and meaningful experiences for your customers, you have the most profitable long-term strategy for growth. Period. This approach also makes your job more creative, meaningful and fulfilling. Great side effects!
At Pool, we live what we teach. With the goal of making you famous and loved as a brand, we make sure you leave a memorable mark on people's lives. With the help of creatively packaged communication. And we have fun along the way.
Meet the experts at Sweden’s kindest agency
Learn the art of creating meaningful experiences
Our book ‘Jakten på känslan’ is full of trend spotting, good advice and concrete methods. The book exists so that you can increase the value of your business and help improve the experience of the world we live in. In short, an inspiring handbook on experience design, a 322-page book experience - nominated for Marketing Book of the Year. It's written by Niels Kjærgaard-Jensen and our own Arvid Axland.

A unique broken Christmas bauble made for Mind to spark discussions about mental health during the holidays
It’s okay to feel broken

Experience Kraftringen’s new concept.
Ahhh, energy från Skåne!

A new concept for Edenred to communicate their Feel-good-account